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Solar PV Leads for UK Installers: What a Good One Contains (2026)

Forhad Sarker · ·
Three distinct project cards illustrate new solar panels, a battery and a battery retrofit at a solar home.

A lead labelled “solar PV” does not tell your team everything it needs to know. The customer may want panels on a home without solar, a battery alongside new panels, or changes to an existing system.

This guide explains the information to request before buying solar PV leads, how to distinguish those jobs and how to avoid confusion when one enquiry covers several products.

Disclosure: PoweredLeads sells lead generation and marketing services. Our published solar starting price is our offer, not an industry average.

What Are Solar PV Leads?

Solar PV leads are enquiries about photovoltaic installations. “Solar PV” and “solar panels” usually describe the same technology, but the work requested can differ substantially.

An installer needs both contact information and a clear account of the enquiry. Someone researching a future installation requires a different first conversation from someone asking to add storage to equipment already in place.

Agree the product scope with the supplier rather than relying on the name of the lead package. Our solar panel buying checklist covers the wider purchase terms.

What Should a Useful Solar PV Lead Contain?

Separate the information needed for first contact from the technical detail your team will gather later.

InformationWhy it helpsWhat it does not establish
Name and contact detailsGives your team a way to respondThat the customer will answer every attempt
Full property addressLets you check your coverage and identify the siteRoof condition, structural suitability or a final system design
Ownership or decision-making roleIdentifies who is requesting work and who else may need to agreeAll permissions needed for installation
Requested workDistinguishes new solar, storage and existing-system changesThe final equipment specification
Enquiry date, source and contact permissionProvides context for the first conversationA commitment to purchase
Checks completed by the providerShows what has already been verifiedThat every field has been independently checked

Ask the provider to mark what is customer-supplied, checked or unknown. An unanswered field should remain unknown rather than being filled with an assumption.

For PoweredLeads’ residential solar offer, the accepted-lead standard covers a homeowner requesting a solar quote in the agreed postcodes, consent to the named installer contacting them, and verified name, address and phone details. Site suitability and the eventual proposal still need your team’s assessment.

Distinguish Solar, Battery and Existing-System Work

The practical distinction is the customer’s requirement:

  • New solar: the property does not currently have the system being requested. Ask whether the enquiry also includes storage.
  • Solar with a battery: one request can cover both products. Preserve the combined requirement when passing it to the sales team.
  • Battery retrofit: the customer may already have panels or other equipment. Record any equipment details they can provide for later compatibility assessment.
  • Existing-system change: clarify whether the request concerns expansion, replacement, a fault or another type of work your team supports.

These distinctions help route enquiries to the right person. They do not establish a universal lead price, a larger profit margin or a higher likelihood of purchase.

At PoweredLeads, a combined solar-and-battery request is one enquiry under the agreed solar offer. Confirm the scope and quote for battery-only or specialist work through our services.

Avoid Duplicate Charges and Lost Requirements

Ask how the supplier identifies repeat submissions from the same person or property. Agree what counts as a duplicate, how an existing customer is handled and what happens when a homeowner later asks about another service.

Keep the original enquiry reference and record additional product interests against it. Product labels alone should not be the basis for treating one request as several purchased leads; the charging rule should be agreed before supply begins.

If your business also installs heat pumps, record that capability during onboarding and agree separate qualification criteria. A solar enquiry does not automatically demonstrate interest in ASHP. Heat pump leads use the same pricing structure as solar, with checks agreed for the heating service.

What Does Exclusivity Tell You?

Exclusivity describes how a supplier distributes the enquiry. Ask whether it applies permanently or for a defined period, whether it covers the whole request and how territory arrangements work.

It does not prove that the homeowner has contacted no other business. It also does not replace checking the requested work, obtaining enough information to quote or following up at an agreed time.

Compare your own results by enquiry type and source. Mixing battery retrofits, new solar and repair requests into one conversion figure can conceal which work fits your team. Our exclusive versus shared guide covers the distribution questions in more detail.

How Much Do Solar PV Leads Cost in the UK?

For current published offer examples and worked acquisition-cost calculations, use our solar lead cost guide. The examples are not a market-wide price range or a promise of results.

PoweredLeads solar leads start from £45 per accepted lead. Prices vary with order size and repeat orders. Get your lead options to see your price. Heat pumps use the same pricing structure. Confirm your service criteria, coverage, order size and delivery before purchasing. Commercial enquiries and managed services have separate quotes.

Define the Solar PV Work You Want

Tell us your postcodes, the installations and upgrades you handle, and your team’s enquiry capacity. Include any work you cannot accept so that the proposed specification is useful from the outset.

Discuss your solar PV lead requirements

For other lead categories, advertising or website support, see our installer services.


Frequently Asked Questions

What is a solar PV lead?

A solar PV lead is an enquiry about a photovoltaic installation. A useful residential lead identifies the contact, property, requested work and permission to respond, with the qualification checks agreed between the supplier and installer.

Are PV leads and solar panel leads the same thing?

The labels usually refer to enquiries about the same technology. Check the requested work: a new solar installation, panels with a battery, an existing-system upgrade and a battery-only retrofit can require different capabilities.

How much do solar PV leads cost in the UK?

PoweredLeads publishes solar leads from £45 per accepted lead. Prices vary with order size and repeat orders. Get your lead options to see your price. Exact terms are agreed before purchase. That is our starting offer rather than an industry benchmark. Compare supplier quotes using the requested work, qualification, sharing and payment terms.

Do battery enquiries cost more than panel-only enquiries?

There is no universal pricing rule. PoweredLeads’ solar offer treats a homeowner’s combined solar-and-battery request as one enquiry at the agreed per-lead price. Confirm the scope and quote for battery-only or other specialist requirements.

Buying solar PV enquiries for your team? See our exclusive solar lead service for the accepted-lead standard and how to get your order options.